Sunday, January 22, 2012

Cereal Killers

When I was a kid I used to love those cards you got with bubble gum in packs. There were a couple of series I collected and still have - all the Kung Fu cards from the TV series with David Carradine, a set of Universal Horrors cards and a set of Hammer Horror ones. The set I always wanted was the Outer Limits one and I did have a few cards from it (now lost), but sadly never managed to get a set of the cards - now they cost far too much to buy!

I mention these things as I recently came across a new company called Wax Eye who are doing a set of cards with the title Cereal Killers, and they are simple awesome. I just had to order a set from the US to see them for myself.

The art is by Joe Simko and the cards are all pastiches of popular breakfast cereals. Obviously the place of origin being the USA, there are several which I am not familiar with, but the conceit is good enough for the series to really work. So there are 'Frosted Freeks', 'Loco Puffs' and (probably my favourite of the punning titles) 'Chucky Harms' among many others. Each card has some crazy and impossible puzzles on the back - like match each card to it's silhouette (ie all the black rectangles are the same) - and other items of humour. I liked one which has a 'scratch and sniff' back which reveals that the cereal in question smells of standard grade card used to make trading cards ...

But the company isn't content to just leave it there with an amazing set of 56 cards ... oh no ... they come in little cereal boxes made to look like the ones on the cards - I got a set of three which are all shrink-wrapped together just like the little individual portion ones you get from Kellogs. Each box has 20 cards, and also an eyeball gum candy, and a premium which might be a magnet, skin transfer or black light stickers. There are also foil cards and original sketch cards included though I wasn't lucky enough to get any of those.

For anyone with a sense of humour, these are just amazing. The art is clever and all the details are right, so for 'Halloweeties' the box says 'The Breakfast of Maniacs' and proudly claims 'Made With 100% Real Pain'. The 'Exorcrisp' cereal claims it 'turns milk into pea green vomit colour' ... lovely.

If you are in the USA then the cards are apparently being stocked by Toys R Us, but in the UK, you might find them in specialist comic or genre stores, or they can be ordered direct from the manufacturers from their website.  The total cost for a pack of three boxes, plus shipping, came in at around £25 - perhaps a little steep for trading cards, but given the love and care that has gone into these, they really deserve to do well.

Wax Eye can be found online here:

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